by Vicky Etherington | 24 Jul 2026
In Vietnam, almost every restaurant has the same sign. Bright yellow board, red name across the top, a column of food photos, phone number in a strip at the bottom. I noticed it on a recent family trip and started photographing them, because the sameness became funny....
by Vicky Etherington | 22 Jun 2026
Please note: I am not a lawyer, and nothing in this post constitutes legal advice. This is my understanding of the legislation and the steps I have taken in my own business. You are responsible for your own compliance, and I would strongly recommend getting your terms...
by Vicky Etherington | 24 Feb 2026
Divi 5 arrives this week (on Thursday 26th February). And if you’re anything like most website owners, you’ve already seen the headlines: “Massive rebuild.”“Future-ready architecture.”“Game-changing performance.” And now the question is buzzing in your head: Should I...
by Vicky Etherington | 18 Jan 2026
Having professional photos taken is a big step, especially when you are the face of your business. Whether you’re a coach, therapist, consultant or service-based entrepreneur, it’s completely normal to feel unsure about what to capture and how to prepare. You might be...
by Vicky Etherington | 10 Sep 2025
Intro: What is GSC and why use it? Let’s talk about Google Search Console – a free tool from Google that helps you understand how your website is showing up in search. It tells you things like: which pages are being indexed, what search terms people are...
by Vicky Etherington | 15 Jul 2025
Small changes. Big difference. You’ve probably put a lot of thought into your services, your pricing, and your branding and your messaging. But what about your website? If you feel as though your website is gathering dust instead of generating client enquiries,...
