Glossary of internet marketing terms

Glossary of internet marketing terms

If you have worked with me in the past, you know that building your website is only one of many steps to business success. Once you have your site, you need to market it otherwise no one will be able to find it! Marketing a website Marketing a website is a...
What metrics should you track on your website?

What metrics should you track on your website?

In this two-part series, we are going to explore a topic some of you don’t like talking about at all: metrics.  Don’t click away because you’re already overwhelmed!  Metrics can seem complex at first, or maybe even unnecessary, but they are indispensable...
Setting up Google Analytics for Success

Setting up Google Analytics for Success

Without any kind of measure on our business, we’re operating without any kind of navigation. For so many years, I did exactly this. Mainly because I didn’t really know any better. But if I’m really honest, probably more so because I don’t...
Best Digital Marketing Tools You Need to Run Your Business

Best Digital Marketing Tools You Need to Run Your Business

Accelerate your success by using the right tools from the outset Knowing where to start can be hard. Discovering which tools to use can be really time-consuming. And expensive, if you make the wrong choices. Believe me, I’ve made many of those, and had many sleepless...