What metrics should you track on your website?

What metrics should you track on your website?

In this two-part series, we are going to explore a topic some of you don’t like talking about at all: metrics.  Don’t click away because you’re already overwhelmed!  Metrics can seem complex at first, or maybe even unnecessary, but they are indispensable...
Setting up Google Analytics for Success

Setting up Google Analytics for Success

Without any kind of measure on our business, we’re operating without any kind of navigation. Google Analytics is the tool that will help you come to grips with your users online behavior. Otherwise you will feel lost without any metrics. For so many years, I did...
Why I love WordPress

Why I love WordPress

I might be a website designer (I know we sometimes get a bad rap), but actually, I’m a WordPress designer. Because it’s the only website platform I work with. And there’s a very straightforward reason for that: I love WordPress!   I’ve used other...