20 years ago, I was Marketing Director for a conservation organisation in California.

We had a website, but our agency charged us a lot of money for every update we needed.

A complete technophobe, the idea of managing our site myself was daunting, but I taught myself code and the day I successfully made the first changes to our site, we realised we had liberated ourselves from being reliant on anyone else.

That was in 2002, when websites were still something of a novelty. And 20 years later, I’m teaching coaches and course creators just like you to empower yourselves in the same way