Lead Magnet Magic mini course

Let’s get you up and running with your email list so you can nurture a pool of eager prospects

So you can get off the rollercoaster of feast and famine

A complete bundle of resources for the coach & course-creator who knows that their lack of email list is costing them dearly.  


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You see, email marketing is like an unleashed superpower. Done right, it allows you to have real conversations with your audience, nurture relationships, and convert prospects into loyal customers.

Once you harness its power, you’ll wonder how you ever survived without it.

And it all starts with a compelling lead magnet. 

You want a thriving online coaching business

The only problem is that your lack of email list is holding you back.

There are 3 main hurdles that can keep you on the hamster wheel of busy-ness in your business…


Your income goes up and down like a yo-yo. And that’s causing you massive anxiety. 

How we can fix that: 

When you have a system for bringing in leads on a daily basis, you can generate more regular income and start to feel more stability in your business. 


You’re reliant on promoting your offerings through social, and that means you’re reliant on the algorithm gods to smile on you. 

How we can fix that:

Having an invitation into people’s inboxes means you can build the trust of your ideal clients without the distractions of kitty photos and videos. 


You work hard to get new clients. But you have no way of keeping in touch with them to encourage repeat purchases. 

How we can fix that:

When you show up in people’s inboxes with regular content that’s valuable, you stick in people’s minds and they come back time and again to work with you and recommend you to others. 

Fixing this starts with a compelling free resource to encourage people onto your list in the first place.

And that’s what you’ll create on Lead Magnet Magic.

Hey there, I’m Vicky!

21 years ago, I was Marketing Director for a conservation organisation in California.

We had a website, but our agency charged us a lot of money for every update we needed.

A complete technophobe, the idea of managing our site myself was daunting, but the day I successfully made the first changes to our site, we realised we had liberated ourselves from being reliant on anyone else.

That was in 2002. Now I teach coaches & course creators just like you to empower yourselves in the same way and build an online business which means that they get to spend time with the people that they love, rather than being a slave to their own creation.

A lead magnet is the starting point for you growing your email list and building a strong and sustainable business.

Lead Magnet Magic

A full bundle of resources to help you create:

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Compelling lead magnet

Craft a magnetic offer that meets them where they’re at and which they can’t say no to

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Effective landing page

Unleash your powerful messaging to capture leads and skyrocket conversions

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Not-your-average thank you page

Transform ordinary gratitude into extraordinary engagement and lead your new prospects on the next stage of their journey with you

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Masterful email sequence

Cast a spell of irresistible emails that keep your audience spellbound

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Pop up

To take your conversions to the next level, I’ll show you how to create a pop up and why they’re so effective

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Lead magnet promotion strategies

Unleash your marketing maestro and elevate your list growth to new heights

If there’s anything I wished I’d focused on sooner in my business, it’s growing my email list.

And it all starts with a lead magnet…

Let’s get these leads rolling in…


With Lead Magnet Magic, you’ll be mastering the essential components with ease, sprinkling a touch of excitement and enchantment into each step of the process.

Prepare to create a lead magnet that pulls people in like magic, captivate with landing pages that are impossible to resist, and nurture your audience with a welcome sequence that leaves them craving for more.

It’s time to step into your magical marketing powers and plug some seriously big gaps in your business!

And in case you need an extra (loving) push to believe in yourself,
here’s my guarantee…

100% Guarantee Refund

I am 100% confident that you’ll love this  min-course.

But if after 14 days, you feel that it hasn’t provided the value that I promised, I’ll refund your investment in full.

You just need to email me and I’ll send you your money back

Sound fair?

Don’t just take my word for it…

This is feedback from clients on previous training

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Got a question?

How long do I have access to the content?

You have lifetime access to the content so you can refer back to it over and over.

Is Lead Magnet Magic just for coaches?

I work mainly with coaches and course creators, but have had many other entrepreneurs work through the program, such as hairdressers, wedding planners, engravers, business consultants, network marketers and many more. It’s ideal for any service-based entrepreneur.

I'm worried that I won't have time.

You have lifetime access to the content, so yo8u can work through it whenever you do have time. I recommend that you block out some time over the next couple of weeks to work through the content whilst you’re feeling motivated. Otherwise this time next year you’ll still be wishing you’d started your email list… 

When can I get started?

Your log in details will be with you shortly after you sign up and you’ll be able to get started straight away.

What happens when I purchase?
You’ll get an email straight right after you purchase with your link to access the tutorial portal. If you don’t see it immediately, check your spam folder. Still don’t see it?
Send me an email at hello@thewebsitementor.com and I’ll get back to you within 24 hours (usually much sooner)
Do you offer any support within this mini-course?

This is a self-study bundle of training, so there isn’t any support included, but within the modules I give you all the details of how to book a support call if you’d like one.

What tools do I need to get started?

You’ll need a laptop/computer and an internet connection. I use Canva to create the lead magnet and graphics. The free version is fine. You’ll also need an email marketing platform. I have tutorials to walk you through ActiveCampaign and Mailerlite, but the principles work on any platform. 

What is your refund policy?

I’m confident that you’ll be BLOWN AWAY by the content, but if, after 14 days you don’t feel you’ve had value for money, you can email me for a full refund. 

If you’ve made it this far, it’s time to decide

Here’s the truth – nothing changes if nothing changes.

If you’re starting to realise that you’re leaking leads…

If you’re tired of trying and not getting results…

If you’re posting willy-nilly on social media and hoping for the best…

Then straight up – you’re falling behind if you don’t sign up.

Because winging it and hoping for the best is a surefire way of staying stuck.

And you deserve better than that.

So, are you in?

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